We’re not wild about the name, but the vehicle looks super. VW really has come up with a winner and , names aside, Amarok is about to take the bakkie market by storm. You’ll have to hang on for a while because it will only be available next year but by all accounts it’ll be worth the wait. With the Amarok, Volkswagen Commercial Vehicles is now also entering the segment of midrange pick-ups, representing an annual market volume of two million vehicles worldwide.
The new model unifies the robustness demanded of a pick-up with innovative technology, high safety standards and top values in fuel efficiency, comfort and ergonomics. The Amarok is launching worldwide in a four-door version with double cab – a single cab will debut in the first half of 2011. Conceptually and stylistically, the Amarok – up to 5.25 meter long – is a pick-up that looks like it came right out of the pages of a stylish copybook. Unifying the horizontal headlights and grille into a single design element is a characteristic of the Volkswagen face for the new era. The louvres and decorative trim of the radiator grille are styled with a distinctive love for details. Extending back from the front face is a surface that develops over the fender contour to the side windows and encloses them in an arch.
The defined curvatures of the side panels and engine bonnet lend the sculpted Amarok a truck-like stability supported by amply sized wheel housings. Finally, the VW logo crowns the smooth surface of the tailgate, framed by rear lights whose distinctive signature is a characteristic night design. Even in the styling of the bumper and its form fit to the truck body, the high standards of its designers show through, and this sets the Amarok apart.
